by Clay Mansell
If you’ve used Facebook Live to engage with your audience, there’s a major change you need to be aware of. Facebook has announced a new policy regarding the storage of Live videos, which will impact how long your content remains accessible.
What’s Changing?
As of February 19, Facebook Live videos will only be stored for 30 days by default. After that period, they will be automatically deleted from your Page or profile and removed from Facebook’s servers.
What This Means for You
New 30-Day Limit: Any Facebook Live videos you broadcast after February 19 will only be available for 30 days. Within that time, you can replay, delete, or download the video before it is permanently removed.
Older Videos Will Be Deleted: All Facebook Live videos published before February 19 will be deleted. However, Facebook is allowing users to download their past Live videos until June 21.
What You Should Do Now
Download Important Live Videos: If you have past Live videos you want to keep, be sure to download them before June 21.
Adjust Your Content Strategy: If you regularly use Facebook Live for marketing, consider downloading and repurposing content for other platforms.
Explore Alternative Options: Since Live videos won’t be stored indefinitely, consider backing them up on YouTube, your website, or cloud storage for long-term use.
How to Download Your Facebook Live Videos
Facebook provides an option to download your past Live videos. Be sure to check their official support page for instructions and act before the June 21 deadline.
This change underscores the importance of owning and controlling your content rather than relying solely on social media platforms for storage. If you need assistance adjusting your strategy, Mansell Media is here to help. Contact us today to ensure your content remains accessible and impactful!